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Maps & Location

Google Maps Platform

Industry-leading maps, geocoding, routing, and places APIs with global coverage, street view, and enterprise-grade reliability.

Build a store locator with interactive maps and driving directions for a retail business
Add address autocomplete and geocoding to a delivery or logistics application
Create a real-time fleet tracking dashboard with route optimization

$200/month free credit (~28,500 map loads or ~40,000 geocodes), requires billing account

Google Maps Platform gives $200/month in free credits that apply across all APIs (Maps, Routes, Places). To maximize the credit, use Static Maps instead of JavaScript API map loads where possible — they cost $2/1000 vs $7/1000. Enable the Maps SDK only on screens that actually show a map. For geocoding, batch requests and cache results locally to reduce API calls. Monitor usage in the Google Cloud Console dashboard and set billing alerts at $0, $100, and $195 to avoid surprise charges. If you're a startup, apply for the Google for Startups program for up to $100,000 in additional credits.

Sign up for Google Cloud → create a new project → enable Maps Platform APIs (Maps JavaScript, Geocoding, Directions) → generate an API key → restrict the key to your domain → embed the Maps JavaScript API in your HTML → configure map options and markers.

Pros

  • Data quality: Best-in-class map data, street view coverage, and places database — unmatched accuracy for geocoding and routing worldwide
  • API breadth: Comprehensive suite: Maps, Geocoding, Directions, Distance Matrix, Places, Street View, Elevation, Time Zones — all under one platform
  • Documentation: Extensive documentation, code samples in every major language, and official SDKs for web, iOS, and Android

Cons

  • Billing trap: Requires a billing account from day one — if you exceed the $200 credit without alerts, you'll be charged at pay-as-you-go rates
  • Complex pricing: Different pricing per API (Maps JS, Static Maps, Geocoding, Routes) makes it hard to predict costs at scale
  • API key management: API key restrictions and quotas require careful configuration — misconfigurations can expose your key or break functionality